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	<title>&#60;?&#62; The Variables Company &#187; Web Presence</title>
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	<description>New Media, Lots of Possibilities!</description>
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		<title>Hiding keywords in HTML = bad practice</title>
		<link>http://www.thevariables.com/2011/07/hiding-keywords-in-html-bad-practice/</link>
		<comments>http://www.thevariables.com/2011/07/hiding-keywords-in-html-bad-practice/#comments</comments>
		<pubDate>Thu, 14 Jul 2011 14:25:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Consultation]]></category>
		<category><![CDATA[Online & Web Services]]></category>
		<category><![CDATA[Web Presence]]></category>
		<category><![CDATA[hidden keywords]]></category>
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		<category><![CDATA[hiding keywords in html]]></category>

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		<description><![CDATA[It is inadvisable to hide text on the HTML in the method previously used on aura.net. Google uses a clever algorithm and actually penalizes sites that try to trick it, placing keywords in hidden text is against search engine guidelines. A quick Google search for 'hiding keywords in html' will show many discussions regarding how Google 'will get you' and regards the practice as equivalent to 'spamming'.]]></description>
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		<title>Installing Google Analytics</title>
		<link>http://www.thevariables.com/2010/05/installing-google-analytics-code-example/</link>
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		<pubDate>Tue, 18 May 2010 21:45:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Consultation]]></category>
		<category><![CDATA[Web Presence]]></category>
		<category><![CDATA[Cool Tool]]></category>
		<category><![CDATA[Google Analytics]]></category>

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Learn more about how to use it!]]></description>
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